Wednesday, May 6, 2020

Article Analysis for Technology and Culture - myassignmenthelp.com

Question: Discuss about theArticle Analysis for Technology,Culture and Society. Answer: Article Analysis One Title of Article: How Technology Has Influenced the Field of Corporate Communication Author(s): Paul A. Argenti Publication Information: Volume: 20 issue: 3, page(s): 357-370 Issue published: July 1, 2006, Journal of Business and Technical Communication https://doi.org/10.1177/1050651906287260 What is the thesis of this article: The article is focused on the corporate business communication with regard to the technological influence on the same. What is the blueprint of this article: The blueprint of the article begins with the introduction of the new information in the communication in the corporate organizations, goes through the discussion of specific technological effectiveness and ends with the identification of opportunities and challenges in the corporate communication. What recommendations (if any) are provided: The recommendation of the article is based on the proper usage of the technological equipment and advantages in the corporate communication in order to overcome the challenges (Crowley and Heyer 2015). What conclusions are drawn: The author concludes that the organizations are facing the challenges in the technological aspect of the corporate communication due to the discriminating and unnecessary use of the technological usage. The author also mentions in the conclusion that the business entities are gaining advantages from the technical communication in terms of the identifying new business opportunities. What implications(if any) are provided: The author states in the article that the technological aspect has impacted over the corporate communication as both business function and academic discipline. What quote will you use from this article: A companys corporate communication function is responsible for communication with both internal and external constituencies; it involves a number of subfunctions, such as media relations, investor relations, internal or employee communications, government relations or public affairs, community relations, corporate philanthropy, corporate reputation, and marketing communications. Article Analysis Two Title of Article: Trust and The Workplace in A Flatter World: A Content Analysis of Technology, Globalization and Normative Transformation Author(s): Shawn Schwaner, Eric s. Harter, Anil Palla Publication Information: International Journal of Learning, Teaching and Educational Research, 13(3). Year 2015. What is the thesis of this article: The research paper is focused on the external technologies and globalization and the impact of the same on the workplace. The article emphasizes on trust as the qualitative normative expectation. What is the blueprint of this article: The beginning of the article presents the dynamics of the workplace trust along with the symbolic system and a brief description of the changing technologies. The discussion of the article is based on the technological infrastructural and cultural lag and its link with workplace trust. The article ends with the technological impact on the workplace trust through the analysis of the same. What recommendations (if any) are provided: The recommendation is based on the corporate and workplace communication. The recommendations throughout the article states that the technological advancement in the social and cultural aspect must be taken into account in order to develop the workplace trust (Cameron and Webster 2005, pp. 97). What conclusions are drawn: The conclusion of the article is placed by the findings and analysis of the research on workplace trust as the impact of technology. What implications(if any) are provided: The research article identified that the language has been mostly impacted by the technological advancement and its effect on the workplace trust. The organizational structure and culture are based on the communication and the technological advancement had been able to influence the communicative language as one of the means of the workplace trust. What quote will you use from this article: The nature of workplace has shifted from local place to virtual dynamics where symbolic systems of communication, ethics and values, and normative systems such as those dealing with trust, have been transformed. Article Analysis Three Title of Article: Mapping and Leveraging Influencers in Social Media To Shape Corporate Brand Perceptions Author(s): Norman Booth and Julie Ann Matic Publication Information: Corporate Communications: An International Journal,16(3), 184-191. Year 2011 What is the thesis of this article: The article is based on the impact of social media on the emerging companies in terms of brand awareness. What is the blueprint of this article: The article starts with the socialization of brand, goes through the brand ownership and the impact of social media with gradual development of the brand image. The article also includes the several index of numerical data on the influential measurement along with the social media strategy. What recommendations (if any) are provided: The recommendations are based on the social media strategies and refer to the establishment of the consumer and business organizations relationships through social media (Bruhn, Schoenmueller and Schfer 2012, pp. 778). What conclusions are drawn: The conclusions present the practitioners must strategically handle brand image as well as the consumers behaviors over the social; media. The index data valuation algorithm is summarized in the conclusion. What implications(if any) are provided: The article highlights the impact of the social media on the emerging companies which result into the brand awareness and strengthening of the brand image to the public as well as to the competitor companies. What quote will you use from this article: Consumer consumption of the various elements of the social Web in recent years has become a driving force in the way public relations practitioners are developing and maintaining corporate brands and images Reference: Bruhn, M., Schoenmueller, V. and Schfer, D.B., 2012. Are social media replacing traditional media in terms of brand equity creation?. Management Research Review,35(9), pp.770-790. Cameron, A.F. and Webster, J., 2005. Unintended consequences of emerging communication technologies: Instant messaging in the workplace.Computers in Human behavior,21(1), pp.85-103. Crowley, D. and Heyer, P., 2015. Communication in history: Technology, culture, society. Routledge.

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